Terms

ApexPricer tracks your competitors' prices, calculates what you keep after purchase costs, shipping, VAT and advertising, and makes proposals for prices and ad actions. You decide: nothing is applied in your webshop or advertising account unless you have approved a proposal.

ApexPricer is in early access. The service may still change, there may be outages, and features may be changed or removed. We will announce the prices before anything has to be paid; a paid period only starts after you have chosen and approved a subscription.

Besides early access, ApexPricer offers paid subscriptions. The plans, the prices and the maximum number of products are on the pricing page. All prices exclude VAT. A product counts as a variant (SKU) in your webshop.

Paying through Shopify. If ApexPricer was installed via the Shopify App Store, or your webshop is connected through the Shopify app, you pay through Shopify: the subscription appears on your Shopify invoice and Shopify processes the payment and VAT. We do not receive payment details. Shopify's terms also apply to that payment.

Trial and duration. The first subscription starts with a free 14-day trial. After that you pay monthly or annually, depending on what you chose. The subscription renews automatically until you cancel.

Cancelling. You can cancel at any time, in ApexPricer under Subscription or in Shopify. The subscription then stops immediately. We do not refund amounts for the current period pro rata, unless the law requires it.

Changing plan. You can switch to a larger or smaller plan in ApexPricer. The new plan starts once you have approved it at Shopify and then replaces the previous one.

More products than your plan allows. If your webshop has more products than your plan allows, we do not create or process new proposals until you choose a larger plan. Your existing data is kept.

Failed payment. If the payment cannot be charged, Shopify may freeze the subscription. While it is frozen, we may suspend the service.

Price changes. We may change the prices. For running subscriptions we will let you know at least 30 days in advance and the change takes effect from the next period. If the new price doesn't suit you, you can cancel.

• You provide correct information and keep your password secret.
• You are responsible for everything that happens with your account.
• You tell us immediately if you think someone else has access to your account.

You can connect ApexPricer to services such as Shopify and Google Ads (possibly more later). By doing so you yourself give permission to read data from those services and, after your approval, to apply changes. You make sure that you are authorised to do so and that you comply with the terms of those services. You can always withdraw an integration.

Proposals are advice based on data, including data that you enter or import yourself, such as purchase prices. You remain responsible for the prices you charge, your margins and your advertising. Check a proposal before you approve it.

We do not guarantee any particular result, such as more revenue, more margin or a particular position relative to your competitors. Competitor prices come from public web pages; we cannot guarantee their accuracy or availability.

The data of your webshop and advertising accounts remains yours. We only use it to provide the service to you. How we handle personal data is described in our privacy policy. On request, we will enter into a data processing agreement with you.

You do not use ApexPricer to:

• gain access to accounts or data of others;
• overload or disrupt the service or circumvent its security;
• resell the service or make it available to others without our permission;
• act in violation of the law or of the terms of connected services.

We do our best to keep ApexPricer available and to help you if something goes wrong, but we do not promise any particular availability or response time while the service is in early access.

Our liability for damage resulting from the use of ApexPricer is limited to direct damage and to the amount you paid for ApexPricer in the twelve months preceding the event. We are not liable for indirect damage, such as lost profit or lost revenue. These limitations do not apply in case of intent or deliberate recklessness on our part, or if the law does not permit them.

You can stop using ApexPricer at any time; how to cancel a paid subscription is described under 3. We may suspend or terminate your account in case of abuse or if you violate these terms. After termination we delete your data as described in the privacy policy.

We may change these terms. For important changes, we will let you know in advance. If you use ApexPricer after the effective date of the change, you agree to it.

These terms are governed by Dutch law. We submit disputes to the competent court in the Netherlands. Questions? Email info@gianboender.nl.